In these inflationary times, parents still want to provide smart activities for their children. You can help parents save $5 per month when you have sponsors insert the weekly Kid Scoop youth activity page for children. Did you know that most children’s activity books cost upwards of $5 or more per book? more

Automation is shaking up the publishing industry, and media companies should welcome the disruption. Exciting advances in tech — and especially AI — are letting publishers explore new ways to automate everything from content translation to video editing. more

In a new article series, “Web Analytics 101: The Digital Publisher’s Guide to Better Data,” the Alliance for Audited Media shares how invalid traffic affects publishers’ website data and provides steps to remove this traffic from analytics to improve audience insights. more

GoalGetters has been serving the newspaper industry for more than three decades. The rewards card system has been proven highly effective for retaining subscribers and appealing to prospective subs. The low cost affords your newspaper the opportunity to be armed with a sales tool worth $500 to $1,000. How's that for an attractive subscription perk? more

Journalism’s challenges continue to multiply the media's need to rely on the latest technological advances. Newsroom 3.0 has three fundamental pillars: the automation of processes, the elimination of repetitive tasks and the search for new processes. more

CitySpark’s custom HTML export enables publishers to automatically get community events from their website into their newsletters.  As publishers increasingly look to email newsletters as a channel to reach audiences, it has become critical to efficiently include the same content that would be found in other channels in these newsletters.  more

Stacker and Patch Labs are joining forces to provide independent publishers the content, services and technology they need to scale their operations. Their new partnership will provide Patch Labs publishers free access to the Stacker Newswire. more

Alma mater interest helps drive 600,000 newspaper obituary views in one month. more

Yesterday, we announced that Column has raised a $30M Series A Round led by Lux Capital. The round brings the total funding we've raised to $33.3M. more

Most media publishers do not offer dynamic digital campaigns to their local advertisers. Several factors are to blame, but the bottom line is time and expense. Dynamic creative requires not only design but also development-integrating product feeds. Then there is the task of tying in performance metrics with advertiser reports. And reports are what it’s all about! DataBanner is a great solution. more

Rust Communications, located in Cape Girardeau, Missouri, has committed to move its prepress production workflow to NewsXtreme Cloud from Presteligence. more

McClatchy has entered into an agreement with Zette, an online subscription platform that enables consumers to access premium content from participating news publishers. Through this agreement, Zette subscribers will have access to paywalled McClatchy content on an article-by-article basis. more

WordPress VIP, the leading provider of enterprise WordPress, has added ppi Media, creator of the WordPress InDesign integration “tohoop,” to its prestigious Technology Partnership program. more

It’s natural for a business to make cutbacks during challenging financial periods. However, this is the time to reevaluate your current marketing and advertising efforts to keep your brand top-of-mind with your target consumer through empathetic, relatable material. more

"We have long-time subscribers who enjoy the feel of the print product. But they also want to have it on their tablet, mobile device or desktop," said Chris Coates, executive editor for the Richmond Times-Dispatch. So when the Richmond, Virginia, newspaper got the chance to switch to the new design from TownNews for its digital replica, Coates' team eagerly adopted the change. more

Nexta.io and iPublish Media Solutions announce a partnership to provide newspapers and media companies with the ease-of-use and proven print capabilities of iPublish’s AdPortal with Nexta.io’s omnichannel digital marketing platform with a proprietary and AI-driven performance optimization engine and fully automated order-entry workflow. more

iPublish Media Solutions and The Gleaner Company announce a partnership to provide newspapers throughout the Caribbean with a self-service classified solution and digital marketplace. more

An eChecklist for today's eMarketer is featured in today's column. It's all about personalization, removing friction, and injecting speed and efficiency in the checkout "flow." more

Les Éditions Nordiques, a Quebec regional weekly press group, has signed a new partnership project with Protecmedia, a publisher of specialized media solutions, for the installation of Media Cloud Advertising. more

School’s out! Parents are still looking for ways to keep their kids occupied with fun and games. With Kid Scoop, your newspaper can please parents, children, local educators and education-minded sponsors. Grow circulation all year long with Kid Scoop, while the children are in school and out of school. more