CitySpark offers tools for monetizing newsletter event listings

Utilizing local event content in each of your channels, including newsletters, is key to maximizing its value. When event content is included in newsletters, it generates some of the highest click-through rates and correlates with a boost in traffic and engagement.

Event organizers value such opportunities to promote their events directly to a wider audience. As such, many, when given the opportunity, will opt for promotion add-ons which include exposure in your newsletters.

CitySpark offers tools to easily include, and monetize, event listings in your newsletters, including:

• Custom Feeds. Multiple feed options allow for automatic imports of curated lists into newsletters. Each feed can be customized according to your own curation criteria and formatting needs.
• Self-Service Purchasing. Custom, self-serve promotion options enable event organizers to purchase whatever newsletter offers you want to provide.
• Workflow Tools. Our workflow tools allow for easy notification, tracking and fulfillment of purchases.

Contact the CitySpark team (sales@cityspark.com) to learn more about monetizing event listings in your newsletters.