Good email structure and reader-friendly styling can improve your user’s experience while helping you achieve your reader revenue goals. Here are five easy ways to make the most of email newsletters.
Seyfarth Shaw's Vaccine Policy Playbook is an essential resource in designing, communicating and deploying your company’s vaccine policy.
In today’s media landscape, publishers have access to unprecedented volumes of information. However, without the right technology to manage your data, your team could be wasting valuable time on tasks like gathering data instead of acting on it, which hinders your media organization’s growth.
World News Day is an annual day to celebrate professional journalism. This year, World News Day is Sept. 28 and the theme is climate change. We're offering your newspaper a free "Going Green" Kid Scoop page to publish if you participate in World News Day!
Recently, Our-Hometown announced our brand new Audio Articles Playlist feature, allowing listeners the ability to tune in to entire playlists of Audio Articles rather than just a single article at a time. With this feature, listeners can find playlists for the Latest Audio Articles, This Week’s or Last Week’s News, as well as playlists for each individual article category.
Presteligence, an industry leading software developer and innovator, announces Rossmoor News, a print-centric weekly for a senior community located in Walnut Creek, California, will utilize My New 360 CMS and editorial page production.
As digital advertising continues to grow and accelerate, it can be challenging for quality publishers to stand out in a programmatic environment that often can be complex and opaque. As a result, media buyers waste money on fraudulent websites that offer no real ROI while publishers lose out on missed revenue opportunities.
This morning, your readers — your neighbors, your UPS driver, your kid’s teacher — woke up, scrolled through their daily obituaries, and found the name of someone they knew. Their first thought? “How can I help?”
Children are quick to recognize unfairness. When someone is teasing, bullying or accusing another, kids see it clearly. Words can hurt. Opinions can hurt. Conflicts often mix up facts and …
Long-time SCS customer Lee Enterprises, based in Davenport, Iowa, has selected SCS/ClassPag to automate the pagination of its classified pages across legacy Lee publications in 26 states. This includes The St. Louis Post-Dispatch, The Times of Northwest Indiana and the Lincoln Journal-Star.
So far this year, Creative Circle Media Solutions has helped local newspapers in 14 communities redesign their papers as they transition to local ownership. The company is also helping re-launch papers that have folded, assisting entrepreneurs who are launching new media outlets and helping local publishers stay in business during the pandemic.
The long-term sustainability of news publishers relies on the ability to intelligently manage the transition to a digital future. In this post, Matthew Lulay of Mather Economics briefly investigates the makeup of print to digital conversions, including how E-Edition engagement is proving to be a leading indicator. He also discusses some strategies for publishers to consider to preserve revenue on converted subscribers.
Newspapers seeking to keep costs in line and focus their resources on local and original reporting can leverage Field Level Media’s syndicated content products to suit their specific needs. Dozens of daily and weekly newspapers rely on FLM as their primary provider of syndicated sports content. With more than 200 writers and editors across North America, FLM provides robust news feeds along with coverage of more than 7,000 annual events.
PAGE is actively presenting solutions for its members to help bridge the migration to digital. When PAGE was founded in 1984, internet and mobile channels supplying digital content and the devices to read that content, did not exist. Today, PAGE is stepping up with solutions and services to cross that bridge by promoting digital solutions from existing preferred partners as well as bringing on new partners with leading edge products and services for digital applications, digital editions, digital marketing and digital revenue.
Each year, E&P looks to honor a news publisher who has risen above the rest and accomplished what seems like the impossible, outmaneuvering the competition and outthinking the future while maintaining profitability. This leader is recognized on the cover of the November issue of Editor and Publisher Magazine. The award itself will be presented Tuesday, Oct. 19, at the America's Newspapers Senior Leadership Conference in Colorado Springs.
Spending on home and garden products has grown about 14.4 percent annually since 2016, according to research group Future Commerce; however, the first half of 2020 saw spending nearly double from the same time frame in 2019. As consumers continue to invest heavily in their indoor and outdoor living spaces, look to your MCC Libraries for engaging layouts, ideas, articles and images to build sales from related local advertisers.
Like most news organizations, the team at Wick Communications is always on the hunt for new ways to grow reader revenue. When Reilly Kneedler, digital audience editor at Wick, learned that TownNews was seeking beta testers for their revamped audience development platform — iQ Audience+ — he was eager to see what it could do.
A robust customer relationship management (CRM) system can help optimize your media organization’s marketing and sales efforts by fine-tuning touch points throughout your customer lifecycle. The tool can have a powerful impact on streamlining your sales processes, improving your ability to retain customers, and ultimately, on increasing your revenue and profits.
New ProImage's hosted solution provides publishers with a custom workflow on our Cloud redundant servers. Local users have logons just as if the servers were local to softproof, approve, and track pages and plates. Upon approval, plate-ready Tiffs will automatically be sent to local CTP devices for output.
Join us for a one-hour webinar with publishers who are focusing on serving the growing mobile audience with native apps and audio content, both produced automatically as content is published to their WordPress website.
We know that children think Kid Scoop is fun, fun, fun. But children also reveal in their thousands of letters to us, and to newspaper publishers, that kids enjoy learning things, too. What more could parents, your subscribers, want for their children — to have fun with learning, fun with reading.
This month, we launched statewide public notice websites for the newest members of our Column Partner Program: the California News Publishers Association and the South Dakota Newspaper Association. We're incredibly excited for these sites to improve the utility of public interest information for the people of California and South Dakota through modern, searchable databases, and to support CNPA and SDNA in the future of public notice.
The Associated Press has released a commemorative book marking the 20th anniversary of the 9/11 terrorist attacks. In collaboration with Sterling Publishing, "September 11: The 9/11 Story, Aftermath and Legacy,” is a comprehensive look at the 9/11 terrorist attacks as told through stories and photographs from AP covering everything from the events of that tragic day to the rebuilding of the World Trade Center and beyond.
A recent performance analysis shows Legacy’s updated obituary platform drives $6 million in potential obituary placement revenue for local newspapers.
The amount of money marketers waste on digital ad fraud is enormous, with one estimate reaching as high as $100 billion worldwide in 2023. But advertisers aren't the only ones affected. Publishers lose revenue when ad fraud tactics divert ad spend from quality websites to fraudulent ones. Here are four questions that will help you evaluate your risk.
When we go out to a restaurant, we all have our favorites to order, often because it’s what we are used to or what the place is known for. However, as our industry continues to navigate through these unprecedented times, I invite PAGE members and future members to take a glance at the other side of the PAGE menu of services.