The Center Square Voters’ Voice Poll (TCS-VVP) will release post-debate polling results days before the start of the Republican National Convention.
The Voters’ Voice Poll, conducted by Noble Predictive Insights, asked 2,500 registered voters to assess both presidential candidates and address which policy issues they are most concerned with heading into the November election.
Among the results, TCS-VVP will outline where likely Democratic voters stand on President Joe Biden and if they want him to continue to serve as the party’s nominee.
TCS-VVP is uniquely situated to deliver this insight. One of only six national tracking polls in the United States, TCS-VVP has innovated on traditional national polls, which — with their limited respondent count of around 1,000 — fail to capture the intricate dynamics within political parties. The pioneering work of TCS-VVP, the newest of the six, addresses the constraint of a modest sample size and provides unparalleled precision in sub-group analysis.
“The Center Square has established itself as one of the most trusted national media brands in the United States through its dedication to unbiased, straightforward coverage of local, state and national news, and our polling continues to provide the best, most relevant insights,” said Chris Krug, publisher of The Center Square and chief executive officer of the parent company, Franklin News Foundation.
He continued, “The debate kicked off election season. As political pundits consider if candidates are fit for office, The Center Square Voters’ Voice Poll provides a deep-dive on who voters are excited about — not only across parties but across demographic and geographic information as well. This is important to our audience because The Center Square readers span across party lines and represent a politically diverse group of taxpayers. TCS-VVP insights inform this readership.”
This national poll was conducted utilizing a hybrid methodology, combining online opt-in panel and text-to-online surveys. Overseen by Noble Predictive Insights from July 8 to July 11, the survey drew from a national registered voter sample. Demographics such as gender, region, age, ethnicity and education were meticulously weighted to mirror recent national affiliation surveys.
The TCS-VVP approach encompassed at least 1,000 registered Republicans, 1,000 registered Democrats, and 500 Independent voters, culminating in a comprehensive sample size of more than 2,500. The margin of error (MoE) for the aggregate sample was ±2.0%, with each political group independently weighted.
“This national tracking poll continues to ensure accuracy and precision and delivers actionable insights into the complex political landscape of the United States, providing a clearer picture of voter sentiments and emerging trends. As we approach the November election, these insights are invaluable for understanding the issues that truly matter to voters and anticipating the dynamics that will shape the outcome,” comments Mike Noble, founder and CEO at Noble Predictive Insights.
The Center Square (www.thecentersquare.com) was launched in May 2019, and today covers news across all 50 states and Washington, D.C. The Center Square is the flagship news-media brand within the Franklin News Foundation, a 501(c)(3) non-partisan, non-profit, news-media organization whose media titles include The Center Square, America’s Talking Network, Chalkboard News, Advanced Digital Media and the Illinois Radio Network.
Noble Predictive Insights is a nonpartisan public opinion-polling, market research and data analytics firm that exists to transform how leaders make decisions by delivering data-based solutions and predictive insights that provide a clear path forward. Noble Predictive Insights (formerly O.H. Predictive Insights) is a 2023 Inc. 5000 fastest-growing company in the Southwest region, and is ranked in the top 15 most accurate pollsters. It was named among the top five polling entities for lowest average bias in the 2021-22 election cycle by FiveThirtyEight. For more detailed insights and information about TCS-VVP methodology or results, please visit www.noblepredictiveinsights.com or call 602-641-6565.
For media inquiries or further information, please contact:
Laurel Abraham
Chief Operating Officer, Franklin News Foundation
labraham@franklinnews.org
847-497-5230
Veronica Sutliff
Director of Brand Experience, Noble Predictive Insights
v.sutliff@npredictive.com
About Franklin News Foundation:
Franklin News Foundation (FNF) is a nonprofit, non-partisan news-media organization headquartered in Chicago. With a commitment to delivering reliable, unbiased news coverage, FNF operates various media properties, including The Center Square newswire service, America’s Talking Network, Chalkboard News, Advanced Digital Media and the Illinois Radio Network. FNF’s national reputation for editorial excellence and its dedication to quality reporting set the organization apart in the media landscape.
