When considering introducing automated technology, businesses must consider what, why and when. Specifically, they must consider what automation offers, why it is useful and the best time to implement it. more

“Marketing Dude” Bruce Behymer makes his first use of Metro’s Themed Websites & Directories count, generating more than enough ad sales to pay for a full year of access! Here’s how he did it:  more

While newsrooms have been using AI tools to some degree for years, the technology has recently become more advanced and widespread, making it harder to determine whether copy was written by a human or generated by a bot. Here are three initiatives designed to help publishers stand apart from artificial content and get more credit for their good work. more

In these days of tight budgets, shrinking content and the struggle to capture the attention of busy families, Kid Scoop CEO Vicki Whiting is often why Kid Scoop is still very important for the local newspaper. Here are 12 answers: more

Watch as we reveal the secrets to integrating digital into your strategies, unlocking untapped potential and revenue.  more

Maintaining data accuracy significantly increases your operational efficiency, improves customer satisfaction and reduces overall organizational costs. Advantage supports this initiative through a built-in, flexible testing framework that clients implement as part of their initial go-live and then maintain through production operations. more

Christy Cuthbert, a veteran account executive from the Las Vegas Review Journal, had a tough job in front of her when a current client didn’t want to renew their contract because there was a new boss who didn’t want to meet with her. With data from AdMall, the paper closed a deal for $75,000 for Q4 alone. more

El Economista, Spain's leading business newspaper, has carried a strategic partnership with Protecmedia, a global leader in media technology solutions. The collaboration aims to revolutionize El Economista's advertising operations, streamline workflows and drive revenue growth. more

The Star, a prominent newspaper publication of Star Media Group, based out of Kuala Lumpur Malaysia, was faced with the challenge of high annual maintenance costs and a need to improve its workflow. After discovering Presteligence’s NewsXtreme service, The Star decided to make a change and implement its automation capabilities to address the challenges. more

Updating your computer-to-plate device may seem a big investment, but it can power your business into a world of opportunity. more

The Associated Press and OpenAI have reached an agreement to share access to select news content and technology as they examine potential use cases for generative AI in news products and services. more

“Fixing the real estate footprint” is one of the single most impactful things for a local newspaper.  By cutting loose the past, the fear of change and the critics, local newspapers are getting a new lease on life with a right-sized real estate footprint. more

Our-Hometown, Inc. will be hosting a LIVE WEBINAR on Reverse Publishing AI Generated Content on July 20 at 3 p.m. EDT.  We'll demonstrate how you can use the Our-Hometown WordPress Platform and our Reverse Publishing tools to quickly export any AI-generated content for placement in the printed newspaper. more

Product bundling is top of mind for many publishers as they seek to grow digital subscription revenue with additional products. In this post the strategy and economics of bundling are summarized to help publishers explore a product bundling strategy. more

AdPerfect, which re-launched its industry-leading obituary platform last September, will provide the hosting technology for the legendary metro daily The Toronto Star, as well as Metroland Media’s 54 local media titles. more

Embracing white label solutions can help unlock limitless potential and quickly boost advertising revenue. If you are like most of our media partners, you will discover partnering with the right vendor can be the secret sauce to supercharge your digital business. We've captured questions, concerns, pain points and constraints from our media partners and shared them in a post for you. more

The Jewish Chronicle, a leading weekly publication for the Jewish community worldwide, has selected Desk as the unified content management system across digital and print.   more

Watch this exclusive on-demand webinar for actionable advice on how to leverage AI effectively, discuss how to overcome implementation challenges, and maximize the value it brings to your organization. more

Designed to boost productivity and efficiency, Mirabel Technologies' new feature allows users to seamlessly send emails to their contacts within the CRM both individually and in batch. more

The PAGE Cooperative proactively supports its members and future members with competitive pricing across core commodities and innovative products.  We believe it is worth the effort to check your current costs and compare them to ensure that your 2024 pricing reflects the market change.  Pricing has gone down in several product categories, and you will want to ensure you receive the PAGE price.  more