642 results total, viewing 81 - 100
Exciting news! Mirabel's publishing CRM software has been recognized with exclusive placement in two new research reports based on top-reviewed products within the Publishing and Subscriptions Software category.
more
Staff | Mirabel Technologies |
8/9/23 03:11 PM
Business transformation is happening across the media and publishing industry: from a shift toward digital formats to the pursuit of more diverse revenue streams. The most cutting-edge businesses in the space are already hard at work to stay ahead of the curve by turning their first-party data into a strategic business asset.
more
Staff | BlueConic |
8/9/23 11:00 AM
Like many publishers, Polski Obserwator was aware that Google Discover was an untapped resource but didn’t have a clear understanding of how to get better results on the platform. Through a partnership with Marfeel, they turned their hunch about Google Discover into a bonafide strategy that took Discover traffic from 400k monthly uniques and 1M PVs to 4M monthly uniques and 14M PVs in one year.
more
Staff | Marfeel |
8/9/23 10:59 AM
SCS is excited to announce a strategic partnership with Bluefin Technology Partners of Andover, Massachusetts, an industry leader in digital classifieds platforms. This collaboration marks an important milestone as SCS incorporates Bluefin's cutting-edge digital classifieds platform into their Community Advertising System (CAS).
more
Press Release | SCS and Bluefin Technology Partners |
8/9/23 10:15 AM
In 2020, Florida Catholic Media embarked on a digital transformation to enhance its online presence and engage readers in a more meaningful way. With the help of BLOX Digital, the team's efforts would lead them to win "Best Website Redesign" (2021) and "Best Website - Newspaper" (2023) from the Catholic Media Association.
more
Cherry Wolf | BLOX Digital |
8/9/23 10:11 AM
A change in the ownership of a longstanding paper mill through acquisition has resulted in PAGE adding a new preferred partner, Thunder Bay Pulp & Paper. PAGE also recently announced a significant addition to its partner roster, with Gannett Supply Corporation (GSC) joining.
more
Gary Blakeley, CEO | PAGE Cooperative |
8/9/23 10:10 AM
Measuring the impact of stories distributed on a newswire is a challenging problem to solve. Here Stacker provided a walk-through of its development process for its Newswire Analytics Platform.
more
Ken Romano | Stacker |
8/9/23 10:09 AM
According to the latest Borrell Associates survey, non-digital marketing formats suffered an alarming 8% drop last year, while digital surged with a 6% increase. Obviously, it’s vitally important to retain and insulate your revenue tied to core products with your media company. So how can you safeguard your success?
more
Business Development | AdCellerant |
8/9/23 09:48 AM
JFM, Denmark’s second-largest publisher, recognized the need for a first-party data solution early. Seeing a continuous drop in cookie consent and third-party cookie accuracy, they needed a new solution to be able to provide data-driven audience segments to their advertisers. To solve this issue, JFM partnered up with Nexta.
more
Staff | Nexta.io |
8/9/23 09:47 AM
When considering introducing automated technology, businesses must consider what, why and when. Specifically, they must consider what automation offers, why it is useful and the best time to implement it.
more
Staff | TCN |
8/9/23 09:43 AM
“Marketing Dude” Bruce Behymer makes his first use of Metro’s Themed Websites & Directories count, generating more than enough ad sales to pay for a full year of access! Here’s how he did it:
more
Staff | Metro Creative Graphics |
7/19/23 10:04 AM
While newsrooms have been using AI tools to some degree for years, the technology has recently become more advanced and widespread, making it harder to determine whether copy was written by a human or generated by a bot. Here are three initiatives designed to help publishers stand apart from artificial content and get more credit for their good work.
more
Kevin Rehberg | Alliance for Audited Media |
7/19/23 10:03 AM
In these days of tight budgets, shrinking content and the struggle to capture the attention of busy families, Kid Scoop CEO Vicki Whiting is often why Kid Scoop is still very important for the local newspaper. Here are 12 answers:
more
Vicki Whiting | Kid Scoop |
7/19/23 10:02 AM
Watch as we reveal the secrets to integrating digital into your strategies, unlocking untapped potential and revenue.
more
Business Development | AdCellerant |
7/19/23 10:00 AM
Maintaining data accuracy significantly increases your operational efficiency, improves customer satisfaction and reduces overall organizational costs. Advantage supports this initiative through a built-in, flexible testing framework that clients implement as part of their initial go-live and then maintain through production operations.
more
Tim Zapawa | AdvantageCS |
7/19/23 10:00 AM
Christy Cuthbert, a veteran account executive from the Las Vegas Review Journal, had a tough job in front of her when a current client didn’t want to renew their contract because there was a new boss who didn’t want to meet with her. With data from AdMall, the paper closed a deal for $75,000 for Q4 alone.
more
Adam Ambro | AdMall by SalesFuel |
7/19/23 09:59 AM
El Economista, Spain's leading business newspaper, has carried a strategic partnership with Protecmedia, a global leader in media technology solutions. The collaboration aims to revolutionize El Economista's advertising operations, streamline workflows and drive revenue growth.
more
Staff | Protecmedia |
7/19/23 09:59 AM
The Star, a prominent newspaper publication of Star Media Group, based out of Kuala Lumpur Malaysia, was faced with the challenge of high annual maintenance costs and a need to improve its workflow. After discovering Presteligence’s NewsXtreme service, The Star decided to make a change and implement its automation capabilities to address the challenges.
more
Jeff Pawlowski | Presteligence |
7/19/23 09:59 AM
Updating your computer-to-plate device may seem a big investment, but it can power your business into a world of opportunity.
more
Staff | Kodak |
7/19/23 09:58 AM
The Associated Press and OpenAI have reached an agreement to share access to select news content and technology as they examine potential use cases for generative AI in news products and services.
more
Press Release | The Associated Press |
7/13/23 04:13 PM