In late 2022, Legacy quietly embarked on a game-changing initiative to offer every consumer worldwide an easy online way to directly place an obituary in any of our 2,800 partner newspapers. This simple portal has a profound goal: to reinvigorate newspaper obituary volume by smoothing the process between a purchaser and publication.
The results speak for themselves. To date, Legacy’s consumer intake system has delivered $52,000,000 in revenue and 110,000 obituaries to our newspaper partners. Nearly 40% of these orders came in after hours and on weekends.
Clearly, consumers are embracing this on-demand purchasing model.
To enhance this success, Legacy is pleased to announce a suite of new promotional resources. Free for our partners’ use, these high-quality assets will help increase your obituary volume and support your operations.
Do your readers know how easily they can place a notice online? Help remind them — and reinforce your newspaper’s role as the most important place to share end of life news — with a custom ad crafted by our marketing team. Print and digital versions are available in all sizes and multiple formats.
Share the videos watched by more than 1 million unique visitors each month on YouTube! Produced by our top-notch editorial team of journalists and obituary experts, our highly-engaging content educates your readers on multiple end-of-life topics. Updated weekly.
Fill any last-minute editorial gaps and expand your news desk with our library of digital and print memorial content. Ready-to-go PDFs or fully-editable Adobe files are available.