How Supreme Court cases related to Google, Twitter could shape the future of content and advertising

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As the Supreme Court considers whether Big Tech should be liable for harmful content, two separate cases heard this week are also shedding additional light on brand safety, the pace of innovation, and how each case could impact the future of digital advertising.

This week, the nation’s highest court heard separate oral arguments about Google and Twitter, and whether social networks should be held responsible for terrorist content that families of victims claim led to the deaths of their relatives.

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