What AI can do for your newsroom — and audience

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Tech innovations have been disrupting the media industry since the turn of this century. And if the advent of the internet — and later, social media — is anything to go by, AI poses a real threat to how and what we communicate, and how those comms are received. ...

Yet AI is a reality now and, according to media experts who have embraced the various models of this disruption, it could well prove the answer to various current newsroom dilemmas.

The Digital Media Europe 2023 conference, held in April in Vienna, heard from those who “veer between absolute enthusiasm and total despair.”

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