Medill survey shows difficulty of getting some local news consumers to pay

Survey finds even engaged audience can be reluctant

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The diverse neighborhoods of Chicago’s South and West sides make a lot of news, and a survey of their residents has found intense interest in coverage of crime and other top issues — as long as it’s free.

Of the 820 people who completed the new online survey from Northwestern University’s Medill School of Journalism, Media, Integrated Marketing Communications, 647 said they don’t pay anything for access to local news and 583 said no one should have to pay. Just 50 people said everyone should pay.

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