Journalists must understand the power of community engagement to earn trust

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It is no secret that trust in the media has declined, especially over the last decade.

In 2016, Gallup announced a record low 32% of Americans have confidence in the media, and in the last six years, that number has increased by just 2%. Studies like these tend to overlook, though, the connection between race and trust in the news — or rather, lack of trust — and how long this sense of mistrust has persisted.

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