Celebrities, lawmakers, brands and everyday social media users are flocking to Meta’s freshly minted app Threads to connect with their followers, including many Twitter refugees tired of the drama surrounding Elon Musk’s raucous oversight of that platform.
But the real question is: Will they stay?
Instagram head Adam Mosseri said in a Threads post Monday that in the five days since its launch, 100 million people have signed up for Threads, which was rolled out as a companion app to Instagram.
