Lee Enterprises has named new leadership for the Charlottesville and Roanoke markets in Virginia.
Charlottesville: Eric Mayberry, who most recently was regional vice president of Amplified Digital, was named president and director of local sales and marketing of The Daily Progress in Charlottesville. Mayberry succeeds Peter Yates, who has left the company.
Mayberry joined Lee in 2019 as vice president of sales for the Omaha World-Herald in Nebraska. His career also includes vice president of sales for Gatehouse Media’s Illinois group and regional vice president of sales for Digital First Media. He is a former vice president of sales for The News Journal Media Group in Delaware.
Mayberry has served as a board member of multiple non-profit organizations. He is a graduate of The Wharton School of Finance and Commerce at the University of Pennsylvania.
Roanoke: Sam Worthington was appointed president and director of local sales and marketing for Lee’s Roanoke region. Worthington succeeds Andrew Bruns, who has left the company.
Most recently, Worthington was vice president of digital advertising for Convertly.com and Adtaxi in San Jose, California. His career also includes experience as a district sales manager for ReachLocal.in San Francisco and Sacramento, California.
Worthington studied Business Law at Riverside Community College at Riverside, California and Orange Coast College in Costa Mesa, California.
“Eric and Sam are skilled executives with extensive digital sales and marketing experience,” said Paul Farrell, group publisher of Lee’s Virginia and New Jersey markets. “Both are ideally suited for these leadership roles as our company continues its digital transformation.”