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The holiday season: An opportunity to boost newspaper revenue

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The holidays are full of many gifts of opportunity for newspapers of all sizes. Because it’s a prime time for retail sales, many see increased interest from businesses that want to buy ads to attract seasonal shoppers. Is your publication ready with holiday content to be published alongside these ads? 

Another gift the season often brings is an increase in online traffic. As people strive to research and learn more about all things holiday, they are visiting their favorite media resources. You can set your publication up for success with ample holiday-focused content that intrigues readers and supports your advertising efforts. 

Not sure where to start? Here are some holiday topics to cover that can entice readers and attract ad buys: 

  • Entertaining tips and tricks 
  • Cooking, baking and recipe features 
  • Decorating trends 
  • Gift guides 
  • Health and wellness insights 
  • Travel and automotive advice 
  • Budgeting ideas 

Short on time? There’s no need to make your hectic holiday season even busier. Skip writing these articles in-house and instead give readers a steady flow of high-quality content by using free lifestyle articles from BrandpointContent.  

With a variety of holiday features, the site offers something for every interest. Check out the numerous supplements and holiday article collections at BrandpointContent.com. Each article is ready to use, with copy that is professionally written and edited along with a complimentary image.  

The holiday season can provide a boost in revenue for newspapers and publications of all sizes. Now you’re ready to make the most of these gifts of opportunity.  

For more information, contact us!