The Associated Press announced today the launch of a unique artificial intelligence-powered search experience on AP Newsroom, the global news agency’s single platform for multimedia content.
The platform also now offers e-commerce capabilities, in addition to serving AP’s member news organizations and customers.
AI-powered search makes it easier for users to find the best photos and videos that meet their search criteria. Rather than a traditional metadata search, the tool understands descriptive language and produces search results based on the description a user provides.
AI-powered search for video is capable of finding individual moments within an entire video clip, regardless of length.
“This is a real sea change in finding content within our ever-expanding archives,” said Paul Caluori, AP vice president of global products. “Suddenly we have the ability to find very specific things within images or videos — even if they have never been tagged or captioned. The addition of AI-powered search unlocks AP’s unmatched visual archive, and new e-commerce capabilities make AP Newsroom a seamless experience for non-subscription customers.”
With easy-to-navigate self-serve licensing and pricing models, users can seamlessly license images and video, including for ad hoc usage.
AP Newsroom, which replaces the AP Images and AP Archive platforms, also offers organizational boards to save visual content for later use.
The AI-powered search feature is now available for non-subscription customers and will be available to traditional customers later this month.
AP adds new content every minute of every day from every corner of the world, making it an essential source of over 60 million photos for professional image buyers and commercial customers.
Visit newsroom.ap.org to browse and license AP images and video ranging from breaking news to sports, entertainment and more.
About AP:
The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world’s population sees AP journalism every day. Online: www.ap.org
