Arm your digital sales team to successfully pivot your business

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The digital world is changing. Is your team up to speed and ready to meet the challenges? During PIVOT 2020, learn what you — as a publisher or senior executive — need to know.

Charity Huff, CEO of January Spring, will take publishers and senior executives through the key skills and tools they need to arm their sales team in order to successfully pivot their business. 

Register now for PIVOT 2020

Digital content consumption is up 70% since mid-March.  Audience and access to that audience is now more important than ever to local advertisers.

In this fast-paced talk, Huff will share:

  • How to rebuild your sales pipeline using the right sales automation tools, lead gen outreach and advertising mix.
  • How to package your full offering into the right multi-media selling machine.
  • Use case studies, testimonials and your own solid marketing as selling tools.
  • How to leverage your audience to broaden the conversation with your advertiser.

Huff says January Spring was created out of a passion for bringing the best solutions to market. She says her team, which has a combined 150+ years of sales and marketing experience, has tested, evaluated and worked with almost every advertising solution out there. And, the team has trained and rode with well over 9,000 sales professionals, calling on local and regional businesses.

During this PIVOT session, Huff also will share information about some free hands-on training from America's Newspapers that sales managers and teams can benefit from.

PIVOT 2020 is America's Newspapers' virtual conference, set for Oct. 6-8. Attendee registrations for members are priced at just $99; non-member rates are $199. Discounts also are available for multiple attendees from a given newspaper or from multiple papers across newspaper groups. 

Download the conference agenda (in your time zone): Eastern time, Central time, Mountain time, Pacific time

View discounts and REGISTER to attend

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