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In less than three weeks, Pulse Research undertook a COVID-19 shopping survey with more than 23,000 samples. This data can help your newspaper be the trusted adviser and supporter that your local businesses need, providing clarity and insights.
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Takeaways prepared by Mark Fitzgerald of America's Newspapers |
4/23/20 05:22 PM
Beginning Tuesday, March 24, Portland-based Pulse Research will launch a Covid-19 Impact survey. Having current data about the shopping intentions of local households is exactly what local merchants seek. This can be a significant differentiator for newspapers now and long after these times have passed.
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By Sammy Papert, president, Wormhole |
3/20/20 10:56 AM