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In less than three weeks, Pulse Research undertook a COVID-19 shopping survey with more than 23,000 samples. This data can help your newspaper be the trusted adviser and supporter that your local businesses need, providing clarity and insights.
Takeaways prepared by Mark Fitzgerald of America's Newspapers |
4/23/20 05:22 PM
Beginning Tuesday, March 24, Portland-based Pulse Research will launch a Covid-19 Impact survey. Having current data about the shopping intentions of local households is exactly what local merchants seek. This can be a significant differentiator for newspapers now and long after these times have passed.
By Sammy Papert, president, Wormhole |
3/20/20 10:56 AM