In the midst of undoubtedly the fastest advertising plummet in any of our histories, political advertising presents a strange, but welcome revenue opportunity. Candidates will be campaigning without the benefit of rallies, town hall meetings, personal meet-and-greets — and that’s where your expansive portfolio of products comes in.
Tune in to this webinar and hear ways to tell the story of candidates connecting with the people who actually will go to the polls (in whatever form they end up taking) and how to build easy-to-buy packages. And … you’ll see a way to know who to call on!
Our presenter is John Kimball, founder of The John Kimball Group, which helps newspapers grow political ad revenue through an initiative and a set of proven tools used by more than 1,100 newspapers.
America's Newspapers is making this webinar available to its members, as well as state press association members, at no cost.
For registration questions, please contact:
Patty Slusher, director of programming, at 847-282-9850, ext. 102 or pslusher@newspapers.org
