Keyword: Mark Levy
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From Influence to Impact: Putting More Political Ad Dollars on Your Books

A valuable source for your ad salespeople is OpenSecrets.org. This site from the Center for Responsive Politics will tell you how much money has been raised in races, including details of how much individual candidates have raised and spent so far. more

Silver bullets do exist and can help your team pump up ad sales

Could the “werewolves and vampires” that seem to be all over 2020, actually be a good thing? more

The Silver Sales Bullets of 2020's First Six Months

Think of the difference between marketing yourself by emphasizing the features of your newspaper — trust, long history, desirable audience — and emphasizing the benefits to the advertiser. Sub in “you” for “we.” more

From Influence to Impact: Crisis Leadership for Today and tomorrow

What matters most is not what you believe, but what your audience and clients believe. And that might change tomorrow. more

Sales and leadership lessons to help you and your team make the most of these trying times

For the better part of four decades, Mark Levy has trained sales and media managers to become the leadership needed to prepare for “the next perfect storm.” Now that the perfect storm has arrived, this webinar on crisis leadership is more urgent than ever before. In this session, he will show you how to peel back the layers of your team to identify the true team captains, grow the team's respect and help you become an even better “shepherd.” more

From Influence to Impact: Crisis Leadership for Today and Tomorrow

May 28 webinar: For the better part of four decades, Mark Levy has trained sales and media managers to become the leadership needed to prepare for “the next perfect storm.” Today, the need for crisis leadership is more urgent than ever before. Learn more and register more
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